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Growth at ALL costs? The dark side of LatAm’s pursuit of unicorns

Daniel Cossío July 12, 2022

Entrepreneurs are often praised for their ability to fundraise over the revenue they generate. 

Mega-rounds became weekly news in Latin America in 2020 and part of 2021. Media outlets find these announcements newsworthy and tend to amplify them over slow but steady milestone achievements. However, as the global economy struggles, we’re seeing some ventures struggle to retain employees and being forced to restructure teams or strategy. In this discussion we’ll question the common wisdom, where entrepreneurs are praised for their ability to fundraise over the revenue they generate or the impact they create. We’ll ask: how are LatAm venture capital firms and entrepreneurs ensuring that founders maintain focus on product market fit vs. a growth-at-all-costs mindset? How can the ecosystem help startups assess which financial structures fit their needs, vs. encouraging them to raise the next round? 



Fireside Chat (3 speakers maximum)

Meta Themes

  • Power and Capital


Purpose and Desired Outcome

By the end of this session, entrepreneurs and investors will have actionable next steps from different perspectives (funds, entrepreneurs, etc) on how to focus on sustainable growth for their businesses and the ones they support. The massive layoffs of June 2022 in Latin America (and the rest of the world), should help reassess the way in which the ecosystem is rapidly evolving and the type of alternatives that could ensure long lasting companies that impact our communities.


  • Allocators (Family Offices, HNW Individuals, Foundations)

  • Entrepreneurs

  • Government

  • Accelerators & Incubators


  • NamePedro Cetina
  • TitleCo-Founder & Managing Partner
  • OrganizationAddem Capital
  • StatusInvited
  • Name Gabriela Estrada
  • TitleCoFounder and President
  • OrganizationVexi
  • StatusInvited
  • NameAlma Gutiérrez
  • TitleImpact Investing Associate
  • OrganizationElevar Equity
  • StatusInvited
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