The communications role at a mission-driven organization is often a team-of-one burdened by many factors – input from multiple internal and external stakeholders, priority given to more urgent organizational needs, limited resources, creating new original content, reaching out to different audiences, and more. All these squeeze the time and money available to invest in robust communication strategy, execution, and measurement. AND, unlike more commercially-focused organizations, the tools and trainings on marketing and communications that could make your work easier are all targeted at Business to Business or Business to Consumer interactions. And while you can use parts, you still need to spend a lot of time making solutions built for other purposes work for you. How can you find the time to create change if you are just struggling to keep up?
Lean on your community for help and join us for some casual networking among peers to share experiences/tips, discover potential areas of collaboration, and perhaps make a new friend.
