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Trustworthy Values Marketing

Ilana Broad July 12, 2022

Marketing your company’s values and ESG is the best way to get new customers and build brand loyalty. But how can you do that with maximum impact and integrity? In this presentation, Sterling Champion (she/her) and Ilana Broad, Esq. (they/she) will lay out what belief-driven buyers and employees are looking for, as well as the options you have available to ensure you’re speaking to consumers and clients in a way they can understand, trust, and share with their communities.   


Fireside Chat (3 speakers maximum)

Meta Themes

  • Accountability


Integrity, Verified Values, Certification

Purpose and Desired Outcome

The goal of this presentation is to leave attendees with a list of action items that will allow them to communicate their company's values in the most trustworthy way, and showcase integrity in maintaining those values and accomplishing their goals.


  • Entrepreneurs

  • Accelerators & Incubators

  • Service Providers

  • Artists & Culture-makers

  • Corporate & SME

  • Intermediaries (Financial Advisers, Investment Bankers)

  • Asset Managers

  • Allocators (Family Offices, HNW Individuals, Foundations)


  • NameIlana Broad
  • TitleCo-founder and General Counsel
  • OrganizationThe SHE Mark
  • StatusConfirmed
  • NameSterling Champion
  • TitleCo-founder and Creator
  • OrganizationThe SHE Mark
  • StatusConfirmed
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