“The purpose of business is not to make a profit,” says Bob Fish in his recent TEDxDetroit presentation with fellow Biggby Coffee co-founder and co-CEO Mike McFall. “The purpose of business is to find profitable solutions to the problems of people and the planet.”
Revisit the story on how Biggby Coffee found its purpose, and then listen to the talk below.
A Journey to Conscious Capitalism | Mike McFall & Robert Fish | TEDxDetroit
