Date: June 9, 2026 | Time: 12 p.m. ET
Your organization is making investments and developing solutions to change the world. But your impact doesn’t speak for itself — how you speak about it has to grow alongside your organization. People around the world want to support your work, but amid an increasingly cluttered information environment, meaningfully connecting with them and sharing the impact of your work is increasingly challenging.
As trust in historically secure institutions, such as the news and government, continues to decline, trust in impact-driven organizations is growing. Meanwhile, mission-driven organizations and investors, especially, feel increased pressure and scrutiny over what they do (and don’t) say. That makes communicating effectively more important than ever to support your own impact and the trajectory of impact around the world.
An authentic storytelling framework designed to build an audience of people invested in your work is a fundamental requirement for organizations seeking to expand the potential of their impact and ability to scale. Organizations such as B Lab and 1% for the Planet have demonstrated how an effective storytelling foundation can support community engagement, collective action, and growth for their members and movement.
Featured Guests:
- Christopher Marquis, Sinyi Professor of Management at the University of Cambridge and author of The Profiteers (moderator)
- Kate Williams, CEO, 1% for the Planet
- Charlotte Levitt, Global Director of Marketing and Communications, B Lab
- James Duft, Co-Founder, Bark Media
This webinar will help your organization:
- Develop a strategic infrastructure to communicate the impact of your work, build and keep trust, and successfully scale.
- Uplift authentic voices and storytelling within an intentional framework that supports your broader organizational goals.
- Apply lessons and inspiration from storytellers and organizations doing this work well.
- Control your narrative so others don’t fill in the gaps and define you.
- Use your communications as part of a movement for a better world.
- Set up reporting systems to help define what is working, how to expand, and stop doing work that doesn’t serve you.
About Presenting Sponsor Bark Media
At Bark Media, we partner with mission-driven organizations to create and execute communications and marketing strategies that advance their goals. Your communications shouldn’t just talk about your mission. It should be a core mechanism for advancing it. We close that gap.
Our team brings deep experience across impact sectors, combining data-driven strategy, editorial precision, and cross-channel marketing expertise to turn impact into clear messaging, stronger audience engagement, and measurable growth. From positioning and content to audience development and measurement, we build integrated communications systems that create focus, momentum, and results. Learn more.
