The Canadian federal government has established the Social Finance Fund (SFF), marking a significant infusion of public dollars into the nation's impact investing sector. This interactive session will provide an in-depth case study on how impact is measured, tracked, and aligned throughout the SFF value chain; and effectively, across the entire country's ecosytem. Attendees will engage in an interactive discussion about the complexities and importance of impact measurement, sharing insights and experiences to deepen understanding and enhance practices in the field.