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From Local Impact to Global Reach: Scaling Strategies with Franchising from Successful Social Entrepreneurs in East Africa

Eric Oetjen Stage Six, in collaboration with Shona (Uganda)

For all social entrepreneurs, growing through the start-up phase and establishing your business in your home market serves as a significant milestone. One of the next fundamental milestones is successfully growing your business by scaling to additional markets. Entrepreneurs face an array of challenges in reaching this next milestone. In this session, three successful social entrepreneurs share practical lessons for addressing core challenges in scaling to additional markets. The panelists will draw on their experience using a franchise structure to grow their enterprises, but their lessons provide valuable insights for entrepreneurs regardless of the scaling method that they are using. These lessons are drawn from the direct experience of three proven enterprises across various sectors (construction, education, health) that have been successfully serving customers and delivering social impact in East Africa for more than ten years.

NOTE: The lessons shared by the panelist are drawn from their experiences using a franchise structure, but the core lessons are relevant regardless of the scaling method used.

Attendees of the session will be given the opportunity to join the “Scaling Better Online Community” of social entrepreneurs where they can pose scaling questions and gain insights and lessons from fellow entrepreneurs. This community is currently being developed by Stage Six and Shona with the core members of the community drawn from entrepreneurs and participants in East Africa who have attended the “Scaling Better Webinar Series” hosted by Shona and Stage Six. The online community is moderated by Shona and Stage Six.

Track

AI = Accelerating Impact

Format

Panel (3 speakers)

Speakers

  • NameSabrina Habib
  • TitleFounder/Chief Exploration Officer (CEO)
  • OrganizationKidogo
  • NameGayatri Datar
  • TitleFounder/CEO
  • OrganizationEarthEnable
  • NameNicholas Kalinge
  • TitleFounder/CEO
  • OrganizationMax Dental Clinics (Uganda)

Description

For all social entrepreneurs, growing through the start-up phase and establishing your business in your home market serves as a significant milestone. One of the next fundamental milestones is successfully growing your business by scaling to additional markets. Entrepreneurs face an array of challenges in reaching this next milestone. In this session, three successful social entrepreneurs share practical lessons for addressing core challenges in scaling to additional markets. The panelists will draw on their experience using a franchise structure to grow their enterprises, but their lessons provide valuable insights for entrepreneurs regardless of the scaling method that they are using. These lessons are drawn from the direct experience of three proven enterprises across various sectors (construction, education, health) that have been successfully serving customers and delivering social impact in East Africa for more than ten years.

NOTE: The lessons shared by the panelist are drawn from their experiences using a franchise structure, but the core lessons are relevant regardless of the scaling method used.

Attendees of the session will be given the opportunity to join the “Scaling Better Online Community” of social entrepreneurs where they can pose scaling questions and gain insights and lessons from fellow entrepreneurs. This community is currently being developed by Stage Six and Shona with the core members of the community drawn from entrepreneurs and participants in East Africa who have attended the “Scaling Better Webinar Series” hosted by Shona and Stage Six. The online community is moderated by Shona and Stage Six.

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