Peacebuilding as Business Strategy (and How to Measure It!)
Track
Pathways to Shared Prosperity
Format
Skills Lab (Up to 3 Facilitators/Speakers)
Speakers
- NameEmily Sample
- TitleDirector of Research, Evidence, and Learning
- OrganizationAlliance for Peacebuilding
- NameJohn Forrer
- TitleDirector, Institute for Corporate Responsibility
- OrganizationGeorge Washington University School of Business
- NameCaroline Basso
- TitleCEO
- OrganizationBpeace
Description
How can enterprise growth and job creation build peace? We’ll illustrate the economic returns of peacebuilding investments and demo our first-of-its-kind conversational AI tool to assess how peacebuilding can protect business interests. Unlike traditional CSR metrics, this accessible AI tool compares 12,000+ peacebuilding indicators that measure the stability conditions that impact business performance, from supply chain disruptions and workforce displacement to market volatility. As conflict becomes the defining business risk of this decade, this tool provides investors, companies, and enterprise support actors with the measurement infrastructure they have been lacking.