Role Of Social Media In Educating Consumers About Sustainable Agriculture Practices To Ensure Food Security, Nutritional Health, Climate Change And Green Environment

ICYUZUZO TV “The voice of Agriculture and Livestock” , is television that disseminates its information through YouTube, Twitter, Facebook, TikTok, Linkedln and Instagram channels. Also I’m the member of Rwanda Youth Agribusiness Forum (RYAF). ICYUZUZO TV has an operating license provided by Rwanda Development Board (RDB) on 8th July 2020,

It has three missions;
-Number one is to facilitate the flow of information related to sustainable Agriculture among farmers,
-Number two is to give a platform to youth and women whose involved in Agribusiness for marketing their products
– Mission number three is to carry out advocacy about challenges that are found in Agricultural sector and focusing on climate resilience and environment protection with promoting food security measures and fight for malnutrition and Children Stunting.

The TV Channel link: http://lnnk.in/jyc1

Our main objectives; To facilitate youth and women in agribusiness, access to information, knowledge and skills about farming, livestock, climate change and its resilience for environment protection best practices to ensure food security, nutritional health, generating more income as well as creating jobs among others.

We believe that involving youth and women is the key of fighting against poverty and as well as job creation for the rest of the world.

Our main approach is to educate people through social media because It has been revealed that information from social media spreads faster at low cost inefficient and affordable way.