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Ep. 8: Rahama Wright of Shea Yeleen

WCW Podcast October 22, 2018

Rahama Wright has the type of personality that lifts everyone up around her. As the Founder and CEO of Shea Yeleen, Rahama is the driving force behind her company, which produces shea butter skin care products that empower women in West Africa. For those of you who don’t know, shea butter is a fat derived from the nut of the African shea tree, which is often used as a rich skin moisturizer for beauty products worldwide. However, during her time in the Peace Corps, Rahama discovered that the women who were producing the shea butter were barely making a living. So, Rahama set out to change that by creating a social enterprise that would work directly with shea butter producers to provide them with more than a living wage, and she founded Shea Yeleen in 2005. We sat down with Rahama to hear the story behind how she made the leap from Peace Corps volunteer to entrepreneur and what lessons she has learned the more than ten years that she has been running her social enterprise.


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This episode is brought to you by Kate Spade On Purpose, bringing quality jobs to women and men in underserved Rwandan communities. Browse the On Purpose Collection at www.katespade.com

Produced by Nina Bernardin of Conscious Company Media

Social Entrepreneurship / Stakeholder Capitalism
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